direct mail

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If you are doing a direct mail campaign, how would you ensure that it would be successful? With a lot of other businesses aiming to be effective and successful in their marketing campaign, it would surely be a struggle to stand out. Some business owners would say that direct mail is either a hit or a miss.
Business:Marketing-Direct Articles from EzineArticles.com

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Direct mail used to be the standard tool used when promoting seminars. Today, many seminar promoters find that direct mail isn’t as effective in filling seminar seats. Here are 5 tips for improving the effectiveness of your direct mail seminar promotions.
Business:Marketing-Direct Articles from EzineArticles.com

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2-22-11 post

Your perfect prospect has people picking at their attention all day long. What’re you gonna do to stand out?

Hey You,

It’s Lewis aka Nerd #2.

Today I’m gonna share with you amazing guide for what I believe to be one of the most effective, fastest and cheapest ways to get a relationship started with a person you want to make some money with on a joint venture, affiliate, a consulting contract, or a copywriting project… using only one 100-200 word email.

This email method puts an end to your fear of picking up the damn phone and cold calling a hit list of ice cold prospects who you’d love to work with.

And if you ask anyone who’s hit the big leagues with their business and had it start making serious money, it was the meeting of and connecting with, one person who got the ball rolling and gave them the momentum they needed to really make a name for themselves.

But how you do you introduce yourself to an established authority or your ideal prospect with one tiny email without looking like a total pussy begging for help or an arrogant douche canoe know-it-all? Great question. There’s an art to finding just the right balance, but first you have to realize…

This Is Different Than Email Marketing, a Salesletter, or a Follow-Up Auto-responder

Email marketing consists of you having a list of people who’ve given you the green light to email them your newsletter or other announcements from you. And you might blast the same exact message out to dozens or even thousands of people.

Read more on How You Can Use One Email To Transform A Cold Prospect Who’s Never Heard Of You… Into A Hot Lead…